The APA hosted a great event this Monday I had a great time on Monday at Left Space studios on Bryant hearing from the reps in the Bay Area. Marianne Campbell told us about the up’s and down’s and marketing reserves necessary to generate the kind of sustained marketing to work at the high levels with large clients. I’m pretty thankful that the APA and ASMP are such a great resource for the growth of photography, it really helps give great perspective on the broader creative industry. It’s great to poke your head up and see where companies large and small are going and how things change, and pretty quickly.